We address the strategic needs of growing technology companies. By focusing on implementation and providing insight into the dynamics of strategy development, our services give our clients an understanding of how and why high tech markets develop.

Our commitment to the development and growth of technology companies is apparent in the combination of experience and expertise we offer our clients. Our knowledge of business and technology creates tremendous value as we evaluate, advise and manage strategic market opportunities.

We create successful strategies for taking technology to market as we assess your business against known best practices. Designed to leverage our expertise and methodology, the result is an evaluation that is founded on an understanding of the marketplace, while taking into consideration the client's specific situation.

Product Management Evaluation

Critical success factors in bringing a new product to market are addressed, including market size and rate of growth, key industry characteristics and trends, product objectives, key features and demand. An emphasis on process and the quality and quantity of allocated resources is used to ensure successful product management.

Sales and Marketing Evaluation

This service analyzes a company from a strategic and tactical viewpoint. We identify the key issues associated with selling and marketing a product and examine how sales and marketing plans are being implemented. Channel strategies and tactics are analyzed and validated in parallel with overall objectives. An emphasis is placed on leveraging assets within the company to assist with sales efforts.

Competitive Evaluation

Identifies key competitors and analyzes the competitive landscape based on critical success factors. We perform a product analysis in the areas of product mix, pricing strategy, segmentation and value proposition. We then compare the company against identified competitors in the areas of management, finances, image and innovation.

Designed specifically to leverage our business and technology expertise, these subscription-based services focus on providing strategic decision-making support. Our clients receive access to our experience and methodology, saving considerable time and effort. Taking into account our client's specific situation, we work together to establish objectives and milestones, set specific goals, outline a path to achieve success, and measure progress with regularly scheduled meetings.

Management Advisory

This service facilitates the development of the overall company direction by aligning business, technology and finance strategies.

The management advisory is designed to leverage our understanding of the complexity of the business landscape, while taking into consideration the position of the client's business.

Sales and Marketing Advisory

This service provides ongoing support for the implementation of effective sales and marketing initiatives. We develop a set of strategic objectives and provide recommendations that are aligned with overall company goals. Critical areas that are addressed include target market definition, market segmentation, partnerships and channel strategies, pricing and positioning. Our recommendations are based on utilizing existing infrastructure and resources to deliver on stated objectives.

These programs focus on a specific client need for an established period of time. We become part of the team, while lending our expertise and experience. The result for our clients is a savings in time and money, and increased efficiency as they are able to focus on their core strength of technology.

Project Management

One of the most important aspects of strategically growing a business is ensuring that projects are well managed. Without a proven methodology in place, it is extremely difficult to gauge any progress or success. Our years of experience in managing projects of all sizes has allowed us to design a methodology that completes projects on budget and on time, identifies and mitigates risk, clearly defines scope, manages change and sets realistic and attainable milestones.

Corporate Communications

This service addresses the critical success factors associated with aligning communication initiatives with strategic business goals. We develop tactical campaigns that are aligned with overall marketing initiatives to strategically create objectives, key messages and metrics.

Virtual Executive Services

Technology companies often have an abundance of technical assets but lack the necessary depth of management. We draw upon our experience as senior executives to provide guidance when a company is faced with making critical business decisions.

Business Plan Development

The business plan is a critical tool in identifying potential market opportunities. We leverage our experience as both entrepreneurs and investors to help our clients create a winning business plan.

Are you an investor in technology companies and want to know how Rocket Builders can help?